Online store template
Get a copy of this online store in seconds, then edit anything you want
Make this online store yours
Click Get a site like this and B12 copies this exact site for you. From there, change anything in the B12 editor. Ask the AI Agent in chat, or edit it yourself.
Free online store template with collection tiles, featured products, product pages with sizes, related items, a My Account page, and a newsletter signup.
What’s included in this online store template
- Who it’s for
- Fashion labels and boutique shops that want their online store to feel like a fashion magazine. The sample features ATELIER, a fictional label selling coats and knitwear in euros.
- Pages and sections
- Hero with Shop the Collection link
- Spring Edit
- Collections grid
- Featured Pieces
- New Arrivals
- Our Philosophy
- All Products page
- My Account page
- Features
- Category filters on the All Products page
- Size picker and Add to Bag button on product pages
- You May Also Like suggestions
- Quick Add on product cards
- What to change first
- Start with your own pieces, prices, and sizes and rewrite the Spring Edit around this season's collection.Try asking“Add a size guide page with measurements for tops, dresses, and outerwear”
Online store template FAQs
Describe your brand and products in the prompt, and B12 builds an online store the same day, including the product grid, cart, checkout, and an About section already laid out. You edit it in the browser without code, upload your products and prices, and open the shop. Free to start, no developer.
Yes. This online store template is free to start and built with an editorial aesthetic. It includes a magazine-style layout, restrained palette, and product-forward photography, so the shop reads as a considered brand rather than a stock template. Upgrade later only if you want more. See our ecommerce website prompt for a more conventional commerce layout.
No. Products, prices, variants, cart, checkout — all editable in the browser. B12 generates the store from a single prompt, and B12's design experts can refine the product photography and branding if you want a more high-end feel as you grow.
Yes. The AI draft gets you a working shop immediately, and B12's designers can push the typography, product page design, and brand system so the store reads as boutique rather than DIY. That AI-plus-human approach is what separates this from a pure DIY builder; so you launch fast, then bring in expert design when sales justify it.
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